So, here you are. You’ve closed a booking even though you can’t offer a lower price or any additional perks (gasp!). You’ve managed to demonstrate your expertise and have won them over with your sparkling personality and utmost professionalism.
Because you’re great at what you do!
After the first time, you want to feel confident that they will contact you for the next one. You want them to think of you immediately, every time they think of planning a trip.
But how do you accomplish this?
How do you turn them from a one-time customer to a lifelong customer?
I’ll tell you how:
You provide an outstanding travel planning experience. You are the steward of the client’s experience from the time they book until the time they get home.
A system will make it easy. If you have a system, nothing will fall through the cracks and you’ll make your mark permanently on the client’s mind. They will never forget you if you nail it the first time. If you make it easy on yourself you will nail it every time.
They will know what to do and when to do it (side benefit of CYA for you with this one). They will only have to click the links you provide to book add-ons and customize the trip even further, complete online check-in, see the terms and conditions…everything. The next time they are planning a trip, you will be their first call. They already know they need your guidance. They already know they’re going to book with you again (and always).
The most important part of this plan is to set up the system so that you don’t waste time on the same tasks over and over and over again. So that you don’t ignore the details because you’re too busy with other things. Email templates, automation, and a plan will save you a spectacular amount of time, and we know that time is money.
Time. Is. Money.
If you could provide an excellent and memorable booking experience for your clients and ALSO save a load of time, how would you spend it? More FAMS, more destination education, more selling, more time with your loved ones, or all of the above?
I know what you’re thinking. You’re thinking, “I know I need to have a system, and I know that it will save me so much time if I have one, but I just don’t have the time to stop and do it.” But you’re doing it the hard way and you’re missing opportunities.
So stick around. I’ll share the strategies I use to maximize my time and my sales. I’ll help to bring out the organized & productive travel biz boss that is already inside of you. You’re already nailing the travel sales game. Let’s work together to ensure that the boring stuff doesn’t drag you down and steal time you could be using to make more money!